The practice of men’s morning grooming and self-care routine has experienced a tremendous revolution in recent years. It was hard to find grooming and self-care products that catered specifically to men in many retail locations even a decade or two ago. However, that has now dramatically changed. There is a large influx of self-care solutions for men, and this increase is starting to cause men to spend even more time in the bathroom focusing on their enhanced grooming routine.
Furthermore, the increased time men spend on self-care and grooming isn’t just speculative. One recent survey showed that 41% of men report spending 31 to 45 minutes in the bathroom each day getting ready for the day. Only 30% of women spent this much time in the bathroom. The gap in what women and men spend on grooming products is also closing. Currently, the average male spends $29 a month on beauty products. Women spend an average of $35 monthly.
Much of the time men spend in the bathroom is taken up by showering, shaving, washing their face, and brushing their teeth. These tasks are essential for many men to achieve the stylish look they want. After all, public perception is often based on physical appearance and personal hygiene. And, even when attracting the opposite sex, proper hygiene could be a key reason that many men are spending more time in the bathroom every day!
And while women also spend time in the bathroom for grooming, they are often looking for space to relax and enjoy a more spa-like experience. On the other hand, men seem to appreciate the functional aspects while also recognizing that having a germ-free bathroom experience is essential, given today’s health and wellness trends.
So with this in mind, here are a few bathroom solutions for men to consider to enhance their morning routine.
1. Add a heated towel rack
Since most grooming routines require both a full body towel and several face towels, a heated towel rack’s primary function is to dry your towels. This will eliminate unpleasant odors and keep them hygienic and dry every time you shower. In addition, heated towel racks kill up to 90% of the bacteria on towels instead of letting them air dry while adding a luxurious touch of warmth to your self-care routine that you won’t want to live without. They are designed to be used all year round, and this technology is a highly effective way to combat germs in the home.
2. Upgrade your bathroom accessories.
Many bathroom fixtures are affixed superficially, like towel bars, soap dishes, and toilet paper holders. As men can be a bit heavy-handed, it’s worth upgrading to sturdier fixtures and accessories. These upgrades can save you time and headache down the road since they require fewer repairs and replacements. Additionally, great fixtures mean you can focus on grooming in a bathroom that stays functional for years to come.
3. Keep it organized.
Nothing can wreck your morning routine like scrambling to find something you need to get ready for the day. Organization systems, like specialized shower racks, can keep all of your grooming products tidy. And keeping it all in one place can reduce the chance that these items will pick up germs from other bathroom surfaces.
4. Add moisture to your face care routine and use a clean face towel.
While many men recognize the importance of showering, shaving, and brushing their teeth, skincare is often neglected. Using a clean, sanitized, and even a heated face towel when managing skincare and using good quality skin care products can prevent sunburns and keep your skin looking better, fresher, and younger.
The morning routine for many men will most likely continue to evolve over the years, especially as new products are introduced and self-care continues to trend as a hot topic for men. However, by using these tips, men can tap into some great strategies that will take their daily grooming regimen to the next level and keep them looking great and feeling confident today and throughout the winter months ahead.
Byline is for…
Andrew Taylor is the Managing Director of Bathroom Butler, the leading manufacturer, and supplier of high-end stainless-steel bathroom accessories and heated towel racks in the U.S. and Southern Africa. With a career spanning over 22 years, Andrew has developed extensive experience in manufacturing with an emphasis on product development, business strategy, strategic planning, supply chain, and project management.
Featured Photo by Supply on Unsplash