If you have ever wanted to start and run your own lifestyle blog but don’t know the best way to go about it, you should find this step-by-step guide beneficial.
Regardless of whether you want to start a lifestyle blog as a fun hobby or as a serious way to make additional income on the side, it’s important that you make your blog as professional as possible for it to have a shot at gaining traffic.
Here are 5 critical steps you must follow for your dream of running a successful lifestyle blog to become a reality:
- Choose the Overall Theme For Your Blog
Yes, you’ve already decided you want a men’s lifestyle blog, but have you thought about what specific kind of men’s lifestyle blog you want? Your blog could focus on your personal experiences, menswear, grooming, dating, food, travel, or a combination of those things. It’s entirely up to you, but what’s important is that you select a general theme that you are both knowledgeable and passionate about.
A good strategy would be to peruse other popular men’s lifestyle blogs to get an idea of the themes that are out there and have attracted an audience.
- Brainstorm a Domain Name
Your domain name effectively serves as the address of your blog. If it accurately and creatively reflects your blog’s theme, it will be easy for like-minded people to find it online.
Good tips to remember when brainstorming a domain name is for it to be short, easy to say and spell, and unique from any other domain name in the same niche.
- Select a Blogging Platform
By the way and large, the best blogging platform to use for your lifestyle blog will be WordPress. Not only is it simply the most popular blogging platform in the world (supporting over 60 million websites as of 2016), it’s also free and easy to use.
Another huge benefit to WordPress is the massive array of design themes it offers, some paid and some free. Crucial factors to keep in mind when selecting a design theme is what the home page looks like, whether it’s optimized for mobile devices, and how advertiser-friendly it is.
- Publish Your First Post
Now that you’ve taken care of all the technical aspects of starting a blog, the fun part begins: publishing your first post. The formatting options on WordPress are very similar to programs such as Microsoft Word, so you should encounter little trouble in getting the hang of it. Don’t forget to include a relevant photo and to proofread your post before publishing as well.
Set a regular schedule for when you’ll be updating your blog with new posts. You will need to write at least one new blog post a week to lift your blog off the ground, though two to three posts a week would be better.
- Bring Traffic To Your Blog
Last but not least, it’s also a good idea to utilize an SEO analysis service, which will help you optimize your blog for SEO (Search Engine Optimization) and organically bring in more traffic. If you’re selling anything on your blog or have included affiliate links in your posts, this could ultimately make the difference between making a profit or not. If you are an SEO newbie and are going to hire an outside firm, consider the potential SEO ROI you can get with increases in traffic.
What Are You Waiting For?
Running a blog will be the perfect way for you to share your thoughts and knowledge with the world, and maybe even earn additional income. Men’s lifestyle in general is a very broad niche with lots of potentials, so it will be an excellent choice for your first blog.