These days, companies are taking a much greater interest in their communities. They realize that in order to succeed as a business, they need to win the respect and the support of the people. After all, these people are their customers. It’s easy to paint companies as cold-hearted villains – especially when it comes to massive corporations. In order to dispel this notion, many business owners today are taking a more active approach with community involvement. They’re giving back – with no strings attached.
The Moral Benefits Of Community Involvement
First and foremost, companies give back to their communities because it feels like the right thing to do. Knowing that your company is making a real difference is a great feeling, and it actually inspires you to reach even greater levels of success in the future. It’s easy to get caught up in the craze for ever higher profits, but sometimes you just need to take a step back and realize that money isn’t everything. Giving back to your community reminds you of what really matters. And when you do this, it feels amazing.
Other Benefits Of Community Involvement
While the moral aspects of community involvement should be more than enough to convince you, there are other interesting benefits.
First and foremost, you can use donations as charitable deductions on your income tax returns. This isn’t some kind of sleazy tax dodging scheme – it’s just the government’s way of thanking you for doing something that really matters with your money. You deserve these tax benefits if you’re truly getting involved in your community.
Secondly, community involvement is a great way to advertise your business. Getting the word out is something that a lot of businesses struggle with, and attaching your name to a charity or community event is a great way to get on people’s radar. It shouldn’t be the only reason you get involved with your community, but it’s definitely an awesome side benefit to be aware of.
Last but not least, giving back to your community does wonders for the reputation of your business. As soon as you become linked with an important charity or community event, people see you in a completely different light. Your name becomes associated with good deeds, respect, and humbleness. This might win you new clients and customers, or open up pathways to new business opportunities.
And forming connections with new people is really what community involvement is all about. You’ll meet new people, including influential members of your community that might be able to help with a variety of business ventures. When you give back to your community, you become part of a circle far more effective than most networking events. Not only will you meet new people, but you’ll automatically win their respect and admiration. You never know what kind of opportunities that might bring.
Examples Of Amazing Community Involvement
So what are some businesses that have contributed to their communities in amazing ways? What can we learn from these companies, and how can we follow their example? Let’s take a look at some of the most inspiring examples of community involvement:
AirBnB is an incredibly successful company that helps people find cheap accommodations as they travel around the world. You can also rent out a spare apartment or empty room with this app, giving yourself a nice chunk of additional income.
This company is also well-known for giving back to their community. With their “OpenHomes” campaign, they made sure that shelter was given to those who needed it most. They provided temporary housing for people displaced by natural disasters or other calamities, gaining worldwide recognition and praise.
2. Riot Hospitality Group
The Riot Hospitality Group, otherwise known as RHG, is a hospitality management company focused on helping restaurants give their customers the best possible experiences. While they work with some of the most popular restaurants in their area, RHG also operates its own restaurant – the Riot House in Scottsdale, Arizona.
RHG’s Scottsdale Community Involvement has been quite impressive over the years. They were recently named one of Arizona’s most philanthropic companies, and they’ve donated impressive sums to various charities over the years, including Folds Of Honor, the Make-A-Wish Foundation, Cystic Fibrosis Research, and many others. They’ve also been involved in countless events within their community, including those honoring the Scottsdale Fire Department.
Patagonia is a popular outdoor clothing brand favored by hikers and outdoor enthusiasts. These days, it’s more popular than ever, and that’s largely due to its famously ethical business practices. Although the construction of their products is outsourced to China, Patagonia makes every effort to ensure the workers are treated well. They also strive to use recycled materials and other environmentally friendly production methods whenever possible.
But Patagonia doesn’t stop there. This company also donates 1% of its profits to the planet, which means that they’ve been giving millions of dollars to environmental charities since the company’s formation. Patagonia understands that the entire planet is our community, and they’re making a real effort to keep it healthy and clean.
Easy Ways To Give Back
You don’t have to be a massive corporation or business to give back to your community. There are plenty of ways you can lend a helping hand, even if you’re running a small business or if you’re an individual employee.
Why not support a kid’s sports team? They’re always looking for new donors, and you could help them buy new jerseys or sporting equipment.
You could also volunteer at a local charity event. This won’t cost you any money whatsoever, but your contribution and hard work will be greatly appreciated.
And of course, there’s always the option to simply donate to the charity of your choice. The great thing about this option is that it doesn’t matter how much you give – any amount is always appreciated.
Giving back to your community is a wonderful feeling, and there are plenty of inspiring companies out there who are showing us how it’s done. If you’re feeling motivated, then why not do your part? Remember, It doesn’t matter how much you give, or how hard you work. As long as you’re doing your best, that’s all that matters.